GSK, Australia - Battle for the Bronchs \\

23.11.07   \   Comments Off

Client: Glaxo Smith Kline Australia
Creative: Andy Fergusson, Claire Gillis, Neil Heymann
Director: Banjo Fitzsimons

Battle for the Bronchs is an asthma awareness campaign for Glaxo Smith Kline Australia that features an interactive comic book combining live action video, set in a unique illustrated city inside a pair of lungs, and narrative-integrated ‘breath-controlled’ games: www.battleforthebronchs.com.au

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