eBay.com.au – Presents to Cry For \\

19.11.07   \   No Comments

Client: eBay.com.au
Creative: Claire Gillis, Karl Reynolds, Hamish Spencer, Dave Lidster
Brief: Get people to buy one Christmas present this year on eBay.com.au

The campaign launched with one TV airing of an emotional film which also featured in banner ads and on the microsite www.presentstocryfor.com.au. The site features tips, tricks and tools from eBay to help you buy more thoughtful gifts, including ‘The Blubinator’ for those who want to make someone sob with joy this Christmas.

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